A Flawless New Beginning: How Kelly Ebersole Launched Be Flawless Facial & Head Spa in Downtown Shamokin
Kelly Ebersole had a clear vision: bring a comforting, natural wellness experience to downtown Shamokin, Pennsylvania. Driven by strong determination and a passion for personalized skin and scalp care, Kelly turned that vision into reality by launching Be Flawless Facial & Head Spa at 20 South Market Street.
Building a business from the ground up takes incredible grit and hands-on effort. As Kelly tackled the many moving parts of entrepreneurship, forming her LLC, navigating licensing and inspection requirements, setting up business banking, and curating a boutique client experience, she connected with the Bucknell University Small Business Development Center (SBDC) as a supportive partner and sounding board.
To complement Kelly’s hard work, the Bucknell SBDC provided tailored guidance to help streamline her startup process. Consultants assisted Kelly in evaluating small loan options for equipment and working capital, provided strategic feedback on digital marketing (including her Google Business Profile, social media, and online booking considerations) and helped coordinate local outreach and media coverage for her grand opening ribbon-cutting celebration.
“I cannot thank the Bucknell SBDC enough for all they did planning my ribbon cutting and business opening. What a great team to work with! I especially want to mention Denny Hummer for his support and encouragement and for really getting the ball rolling. At 56 years old, I would have never thought I’d be opening my own spa business!”
— Kelly Ebersole, Owner of Be Flawless Facial & Head Spa, LLC
Kelly’s dedication produced immediate results. Be Flawless opened to an eager client base with a full schedule of bookings, created a new full-time job, and added a refreshing destination to the downtown business corridor. Her story is a powerful reminder that with vision, courage, and perseverance, it is never too late to start a successful new chapter.
Empowering Pennsylvania Entrepreneurs
If you are doing the hard work to launch or expand a business, you do not have to navigate the process alone. The Bucknell SBDC provides confidential, no-cost small business consulting, startup guidance, and business planning resources to help entrepreneurs turn their hard work into long-term success. Sign up today to discover how we can support your entrepreneurial journey.




