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Wednesday, July 8th, 2026

How to Build, Test, and Iterate Your Business Idea

If you’ve ever sat down to write a traditional business plan, you know the feeling. Dozens of pages filled with market research, financial projections, and corporate buzzwords, most of which end up sitting in a PDF on your computer, never to be opened again. At Bucknell SBDC’s Second Wednesday Innovation Lunch & Learn Event hosted at StartUp Lewisburg, entrepreneurs gathered to flip that script with presenter Ian Proud. The core message? Fail faster to succeed sooner. If you discover a flaw in your idea within an hour, that’s a win. If it takes you a year (and thousands of dollars) […]

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